Startup Professionals Musings

FEBRUARY 11, 2023

Watch that patent provide a real barrier to competitive entry. This may also be the moment when you get your first big acquisition offer, rather than a clone appearing. Even with the perfect product, your customers won’t even know you exist without marketing.

Startup 118

Startup Satisfaction Customer Custom 118

Startup Professionals Musings

MAY 16, 2020

Watch that patent provide a real barrier to competitive entry. This may also be the moment when you get your first big acquisition offer, rather than a clone appearing. Even with the perfect product, your customers won’t even know you exist without marketing.

Satisfaction 174

Satisfaction Customer Custom Outsource 174

socalTECH

AUGUST 29, 2013

It''s a place where people can submit their ideas and patents, and we provide a platform for them to try to find entrepreneurs who would like to work on those patents together with us an the crowd. That gives us access to the patents from those federal labs and universities have. and NASA, as well as universities.

Ideas 178

Ideas Patents Funding Startup 178

Startup Professionals Musings

OCTOBER 19, 2015

That’s why I recommend that they find a co-founder who loves business challenges, including marketing and finance. Business people know how to downplay the technology and market the value of the solution. Marketing is a necessary evil to mask poor technology. The right marketing efforts can cost as much as the technology.

Technical Review 101

Technical Review Patents Entrepreneur Customer 101

SoCal CTO

FEBRUARY 25, 2009

all the other folks out there that will try to enter the same market) the barriers have been dropping over the last few years. Fantastic post by Christian Gammill - Startup Delta Force… From a competitive perspective (e.g. How’s that for duality. Business - how are you actually going to make money? many more (please comment below)

Startup 150

Startup SEM IP SEO 150

Startup Professionals Musings

JUNE 26, 2015

As a model, think high-quality marketing collateral, with text and graphics in columns and sidebars, but focused on the value of your business, rather than selling your product. Skip the fuzzy marketing terms, such as "easier to use," "lower cost" and "disruptive technology."

Summary 101

Summary Patents Technical Review Competition 101

socalTECH

DECEMBER 11, 2009

Binary Pulse Technology Marketing (www.binarypulse.com). Middle Market Investment Banking. and international patent and trademark procurement - IP Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Helping entrepreneurs succeed.

Southern California 133

Southern California IP Orange County Glendale 133

socalTECH

JULY 24, 2009

Binary Pulse Technology Marketing (www.binarypulse.com). Cox Communications - Orange County - Looking for Product Marketing Manager. We are seeking a Product Marketing Manager, who plans, develops, and implements marketing programs designed to increase product penetration of commercial customers. Westlake Village.

SoCalTech 100

SoCalTech Orange County Southern California Westlake Village 100

Startup Professionals Musings

DECEMBER 11, 2015

They don’t realize that knocking competitors is assessed as a weakness and denying that you have any competition suggests there is no market for your solution. Taking action to file even a provisional patent shows you have the conviction and skill to execute while others have no barrier to entry.

Capital 63

Capital Competition Case Study Patents 63

Startup Professionals Musings

FEBRUARY 13, 2016

Investors are looking for a concise description of your product or service without technical jargon or fuzzy marketing terms with value quantified in customer terms. This is also the place to first mention patents and any other differentiators that put you ahead of competition. What are your specific marketing and sales plans?

Invest 108

Invest Startup Slides Equity 108

socalTECH

JUNE 19, 2009

Binary Pulse Technology Marketing (www.binarypulse.com). and international patent and trademark procurement - IP. Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Redpoint Ventures (www.redpoint.com). Silicon Valley Bank (www.svb.com).

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

Startup Professionals Musings

DECEMBER 8, 2017

For example, “I just patented a new cell-phone technology that will double battery life for half the cost. The market scope for your solution should be quantified in non-technical terms, with data sourced from professionals in the industry, rather than your own opinion. Marketing, sales, and customer experience.

Startup 65

Startup Writing Patents Competition 65

socalTECH

AUGUST 7, 2009

Binary Pulse Technology Marketing (www.binarypulse.com). Cox Communications - Orange County - Looking for Product Marketing Manager. We are seeking a Product Marketing Manager, who plans, develops, and implements marketing programs designed to increase product penetration of commercial customers. Think Glendale.

SoCalTech 100

SoCalTech Orange County Southern California IP 100

socalTECH

JUNE 26, 2009

Binary Pulse Technology Marketing (www.binarypulse.com). and international patent and trademark procurement - IP. Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Redpoint Ventures (www.redpoint.com). Silicon Valley Bank (www.svb.com).

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

socalTECH

JUNE 5, 2009

Binary Pulse Technology Marketing (www.binarypulse.com). and international patent and trademark procurement - IP. Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Redpoint Ventures (www.redpoint.com). Silicon Valley Bank (www.svb.com).

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

socalTECH

FEBRUARY 9, 2010

Binary Pulse Technology Marketing (www.binarypulse.com). Middle Market Investment Banking. and international patent and trademark procurement - IP Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Helping entrepreneurs succeed.

Southern California 113

Southern California Tech Coast Angels IP Orange County 113

Both Sides of the Table

OCTOBER 8, 2014

If you want the full SlideShare deck with many slides not in either post it’s in this link –> The LA Tech Market. Has it begun to mature or is it just better marketed than in was say 5 years ago? Given how efficient markets are when a large market like LA starts to blossom it attracts capital pretty quickly.

Entrepreneur 376

Entrepreneur Snapchat Startup Google 376

socalTECH

OCTOBER 30, 2009

Binary Pulse Technology Marketing (www.binarypulse.com). and international patent and trademark procurement - IP. Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Redpoint Ventures (www.redpoint.com). Silicon Valley Bank (www.svb.com).

Southern California 140

Southern California IP Orange County Glendale 140

Tech Zulu Event

NOVEMBER 13, 2015

Focusing on the key elements that larger brands examine when they consider an acquisition is crucial for obtaining the best price and for establishing a corporate brand that distinguishes itself from its competitors as a valuable asset. The good news is that business success requires careful attention to these same key ingredients.

Startup 40

Startup Acquisition Outsource Development Outsource 40

InfoChachkie

OCTOBER 24, 2011

Marketing is free or cheap because of social media. Determining the perfect moment to enter the startup market, whether by creating a company or joining an ongoing venture, is akin to timing the financial markets. Rising with the tide requires less effort, but it seldom positions you well for the market’s inevitable vagaries.

Company 257

Company Companies Startup Study 257

socalTECH

NOVEMBER 17, 2009

Binary Pulse Technology Marketing (www.binarypulse.com). Middle Market Investment Banking. and international patent and trademark procurement - IP Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Helping entrepreneurs succeed.

Orange County 113

Orange County Southern California IP Glendale 113

socalTECH

SEPTEMBER 25, 2009

Binary Pulse Technology Marketing (www.binarypulse.com). and international patent and trademark procurement - IP. Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Redpoint Ventures (www.redpoint.com). Silicon Valley Bank (www.svb.com).

Advertising 113

Advertising Southern California IP VentureNet 113

socalTECH

MAY 22, 2009

Binary Pulse Technology Marketing (www.binarypulse.com). and international patent and trademark procurement - IP Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Redpoint Ventures (www.redpoint.com). Silicon Valley Bank (www.svb.com).

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

Startup Professionals Musings

JANUARY 16, 2015

Watch that patent provide a real barrier to competitive entry. This may also be the moment when you get your first big acquisition offer, rather than a clone appearing. Even with the perfect product, your customers won’t even know you exist without marketing.

Satisfaction 101

Satisfaction Entrepreneur Customer Custom 101

Startup Professionals Musings

APRIL 29, 2022

Unfortunately, without your proactive efforts to counter predictable market challenges , early growth can quickly stall. No matter how excited your initial customers appear to be, every market has a saturation point on new and repeat sales. Start today with new customer acquisition efforts.

Marketing 110

Marketing Pricing Startup Customer 110

socalTECH

APRIL 24, 2009

Binary Pulse Technology Marketing (www.binarypulse.com). and international patent and trademark procurement - IP Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions. Redpoint Ventures (www.redpoint.com). Silicon Valley Bank (www.svb.com).

SoCalTech 100

SoCalTech Southern California Rustic Canyon Technology Council 100

Startup Professionals Musings

APRIL 22, 2013

Convincingly presents a patent, trademark, or other “secret sauce” that can create equity value, not just current cash flow for the owners. This has value now, and is critical for maximum value in a merger or acquisition. There may not be any customers to talk to in order to evaluate the market need. Not in a heated rush.

Technical Review 109

Technical Review Entrepreneur Course Patents 109

Startup Professionals Musings

APRIL 2, 2016

Watch that patent provide a real barrier to competitive entry. This may also be the moment when you get your first big acquisition offer, rather than a clone appearing. Even with the perfect product, your customers won’t even know you exist without marketing.

Satisfaction 61

Satisfaction Startup Customer Custom 61

Tech Zulu Event

JANUARY 22, 2013

CapLinked’s online platform helps companies manage and close complex business transactions such as asset sales, financings, and mergers & acquisitions. According to Quipa, using a patented approach that’s more agile and secure than traditional VPN technologies, its QuipaLoop software segments a network into “loops” of trusted devices.

Yammer 72

Yammer Journal Networking Software 72

Startup Professionals Musings

MARCH 18, 2012

Convincingly presents a patent, trademark, or other “secret sauce” that can create equity value, not just current cash flow for the owners. This has value now, and is critical for maximum value in a merger or acquisition. There may not be any customers to talk to in order to evaluate the market need. Not in a heated rush.

Entrepreneur 117

Entrepreneur Technical Review Course Patents 117

socalTECH

MARCH 28, 2014

Asher Delug: We have had amazing growth coming from our smart wall product, our inter-app interstitial ad product, which patent pending. As someone with a good view of the mobile ad market, are there any things you think about at the industry level? What has been driving that growth? That''s been growing at a monstrous clip.

Startup 196

Startup Mobile Advertising Organization 196

socalTECH

FEBRUARY 22, 2010

We've also had great advances in engaging the trust of the commercial community, with patented advances like automatic scoring of our algorithms, which predicts the quality of translations based on a one-through-five scale. That said, we made an entry into the commercial market in the digital content space. We've been pretty happy.

Software Review 145

Software Review USC Content Tech Coast Angels 145

Startup Professionals Musings

OCTOBER 27, 2010

Convincingly presents a patent, trademark, or other “secret sauce” that can create equity value, not just current cash flow for the owners. This has value now, and is critical for maximum value in a merger or acquisition. There may not be any customers to talk to in order to evaluate the market need. Not in a heated rush.

Entrepreneur 96

Entrepreneur Angel Technical Review Course 96

Tech Zulu Event

SEPTEMBER 25, 2015

Their patented multi-purpose cleaning formula was recently approved by Boeing to replace toxic solvents. EnvoyNow is innovating in the on-demand food delivery space, targeting the underserved college market. Founded a series of successful startups resulting in IPOs and acquisitions. Health & Wellness: Green Way Labs.

Fractional VPE 40

Fractional VPE Entertainment SaaS Social Media 40

InfoChachkie

MAY 9, 2011

As shown at left, Google’s initial go-to-market strategy included syndication of its search capabilities to third-party sites, including Yahoo and AOL. Such misrepresentations embarrass the BDC executives and confuse the market. As such, it will not be viewed by the market as an explicit validation of your technology.

Outsource Development 170

Outsource Development Entrepreneur Press Technical Review 170

SoCal CTO

NOVEMBER 5, 2009

Holocognics would break it down even further and discuss why, for instance, SEO works in one industry and not another – both in the sense of why a certain business has a higher chance of succeeding in showing up higher in a search, but also why SEO in a certain business has a higher “acquisition” rate (to use the Startup Metrics term).

Startup 150

Startup SEO Pepperdine Blogging 150

InfoChachkie

JUNE 25, 2009

Like most mature markets, the legal profession is highly segmented with respect to the services provided and markets served. Just as you would not ask your family physician to perform a coronary bypass, do not ask your corporate lawyer to help you write your patent application. Your Lawyer is not a Doberman….

Technical Advisors 124

Technical Advisors Technical Review IP Patents 124