Tech Zulu Event

OCTOBER 17, 2012

It is a platform that allows anyone who offers a service to advertise it for free – we promote this profile on the most popular social networks such as Twitter , Facebook, Google Plus, Pinterest, Stumbleupon and many more. Where does someone who is starting a hairdressers advertise their business? What is ProfileTree?

Advertising 79

Advertising Services Social Network Startup 79

Startup Professionals Musings

SEPTEMBER 20, 2020

You need something specific from the other person – a loan, or product order, or help solving a problem. Limited information sharing (second floor). But it’s very basic information, the type you dispense out of social obligation or because it’s a job requirement, not because you’re offering some insight into who we are.

Startup 150

Startup Guide Help Course 150

socalTECH

MARCH 2, 2012

It's not an uncommon experience, and one which drove Holden Steinberg and Jason Crilly to start PageWoo (www.pagewoo.com), a service which is aimed at helping businesses create mobile-friendly landing pages for their advertisements. Jason Crilly: We're doing mobile landing pages. What exactly is PageWoo?

Mobile 249

Mobile Startup Advertising Sites 249

socalTECH

NOVEMBER 11, 2010

According to Lehmbeck, in an interview with socalTECH, the company's software takes key specifications from products such as televisions and other consumer electronics, and applies them to ads automatically, so that instead of just advertising a big screen television an ad might contain key terms and information about those products.

Yahoo 145

Yahoo Paid Search GRP Partners SoCalTech 145

Berkonomics

SEPTEMBER 26, 2019

The CCPA grants new rights regarding personal information for California residents. Think of the advertisements that follow you around various sites for days and weeks after you visit the first site and look for a product.) And consumers may request deletion of their stored information (subject to certain limitations.)

Sites 149

Sites Email Google Course 149

Both Sides of the Table

MARCH 1, 2011

Because he was particularly attracted to the idea of positioning Quigo in the business of helping retailers with search, Quigo started building sophisticated technology for applied semantics stuff with web pages. So, what Quigo would do is analyze a web page for Overture and tell them what they thought it was about.

Google 302

Google Startup Advertising Acquisition 302

socalTECH

JUNE 8, 2009

Woodland Hills-based FatTail , a developer of software tools for publishers to manage their advertising sales efforts, said over the weekend that the firm has launched a new product, PageGage RAFT, which will allow publishers automatically buy search traffic. Pricing on the new tool was not released. READ MORE>>.

Woodland Hills 100

Woodland Hills Outsource Development Services Advertising 100

Startup Professionals Musings

FEBRUARY 24, 2019

The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. It usually implies an opportunity to win big, like a lottery, or experience something sensational, like an incredible video or free product.

Marketing 107

Marketing Invest SEM Startup 107

InfoChachkie

JULY 16, 2012

Coull Offers Advertisers Video Skimlinks. Such solutions combine the power of a video’s capacity to inform with a direct response ad’s ability to facilitate a desired action. A UK startup, Coull (pronounced “cool”), allows advertisers to create and embed such contextually revelvant ads within their existing video assets.

Custom 226

Custom Customer Entrepreneur Advertising 226

InfoChachkie

JULY 25, 2012

RingRevenue's unique technology allows online and offline advertisers and publishers to consistently increase revenues from mobile, print, search and email campaigns by tracking the phone calls generated by such ads. Consumers are calling advertisers tens of billions (yes billions) of times a year to inquire about products and to buy things.

Netflix 191

Netflix Blogging Mobile Advertising 191

socalTECH

MARCH 10, 2017

Robert Blatt: The first stage, in 2013, was really nailing product-market-fit. Not just what the product needed to look like, but how to sell it, and to make sure that the people we sold it to were really successful using it, and stayed with us. In 2013, Facebook local pages, Google Pages, and Yelp were not all that active.

Google 127

Google Paid Search Mobile Activity 127

Startup Professionals Musings

DECEMBER 2, 2018

You need something specific from the other person – a loan, or product order, or help solving a problem. Limited information sharing (second floor). But it’s very basic information, the type you dispense out of social obligation or because it’s a job requirement, not because you’re offering some insight into who we are.

Startup 93

Startup Guide Help Course 93

Both Sides of the Table

DECEMBER 5, 2010

Brands didn’t advertise their web pages they advertised “AOL Keywords.&# If you were a newly minted, venture-backed consumer Internet company you had to have a deal with AOL to reach your customers. By the mid-nineties we had the World Wide Web, which gave us a standard way to publish web pages using HTML.

Social Network 297

Social Network Networking Web 2.0 Web 297

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. Ian Swanson: We have 1500 publishers using our products.

Social Media 113

Social Media Advertising Social Network Userplane 113

Startup Professionals Musings

FEBRUARY 15, 2019

Customers go there to check on the details of your offerings and verify that you are not a scam, investors look there to check out your management and sales approach, and suppliers expect to find contact information. Finalizing the web site validates your product plan and sales strategy. Websites do take time to get done right.

Web 76

Web Startup Sites Design 76

socalTECH

SEPTEMBER 23, 2008

As companies figure out a way to monetize social media, one of the areas which has been lacking is a way to measure the impact and effectiveness of social media advertising. Ian Swanson: Sometrics is a social analytics and advertising company. Ian Swanson: We have 1500 publishers using our products.

Social Media 100

Social Media Advertising Social Network Userplane 100

Both Sides of the Table

MAY 15, 2010

StackOverflow is a free Q&A site for software developers, blending functionality from wikis, blogs, forums, and social voting (similar to Digg/Reddit); 7.1mm unique visitors per month; new funds will be used to build out engineering team and build out product. Advertising clients include: Sony, Microsoft, NBC, and Clicker.

Venture Capital 285

Venture Capital Startup Advertising Redpoint 285

InfoChachkie

JUNE 23, 2011

Messenger : Jason Lehmbeck , Co-Founder and CEO of DataPop , former VP of Emerging Ad Products at Overture Services and Yahoo! The catalyst was that we saw the demand and it was confirmed by some of the leading advertisers in the marketplace. You can watch the video below or on YouTube here: [link].

Yahoo 210

Yahoo Startup Advertising Summary 210

socalTECH

NOVEMBER 17, 2011

Sara Bordo: I started working on the brand side at Estee Lauder in New York, and DDB in Chicago doing advertising. Sara Bordo: We built our product from scratch, from the multi bitrate player to chat, to the entire experience. Everything on a page on our site is not only about engagement but transactions.

Paramount 187

Paramount Entertainment Hollywood Content 187

socalTECH

NOVEMBER 21, 2014

More specifically, we are a real time bidding platform which enables marketplaces to be set up, where an advertiser can bid on consumers who are in the process of buying a particular product. Real time bidding allows advertisers to bid on users in a particular market, who are likely to be purchasing that company''s product.

Media 162

Media Advertising Startup Platform 162

Startup Professionals Musings

NOVEMBER 2, 2016

You need something specific from the other person – a loan, or product order, or help solving a problem. Limited information sharing (second floor). But it’s very basic information, the type you dispense out of social obligation or because it’s a job requirement, not because you’re offering some insight into who we are.

Startup 97

Startup Guide Help Course 97

InfoChachkie

JULY 5, 2012

Coull Offers Advertisers Video Skimlinks. <JG Such solutions combine the power of a video’s capacity to inform with a direct response ad’s ability to facilitate a desired action. <Break However, they were expensive to create because they required advertisers to employ full-service media agencies.

Custom 133

Custom Customer Entrepreneur Advertising 133

Both Sides of the Table

OCTOBER 29, 2009

Advertising has driven the majority of Internet innovation. that is an “in-stream advertising&# company currently focused on monetizing Twitter. This has prompted many people to question whether advertising “in stream&# and on Twitter is a good thing or a bad thing. So what do we mean by in-stream advertising?

Ideas 286

Ideas Advertising Google Technical Review 286

Both Sides of the Table

DECEMBER 5, 2010

billion in annual subscription revenues not including advertising or eCommerce). Brands didn’t advertise their web pages they advertised “AOL Keywords.&# You couldn’t pick up a magazine in the 96-99 timeframe without seeing AOL Keywords advertised everywhere. Now I don’t get any.

Social Network 318

Social Network Networking Web 2.0 Startup 318

socalTECH

FEBRUARY 10, 2011

Hamilton Chan is founder of Los Angeles-based PaperLinks (www.paperlinks.com), a new startup which is developing mobile applications which take advantage of QR codes--the 3D barcodes which are cropping up everywhere--to help users marketers go beyond just linking those codes to web pages, but also to power social applications.

Startup 233

Startup Tips Web Platform 233

Both Sides of the Table

JANUARY 12, 2014

If you’re a technology startup you need to excel at product, of course. The starting point of product IS marketing, which is what a lot of young entrepreneurs that never studied business don’t realize. But being best-in-class at online marketing is also a sine qua non to standout from your peer group.

Marketing 379

Marketing Startup SEM SEO 379

Startup Professionals Musings

NOVEMBER 12, 2013

In the online world, you need a solid connection between your domain name and your product, brand, or business. The site must have more and better content (information presented) than your competitor. Search engines like Google are still the primary method for finding information on the Internet. Content is king of the road.

Social Media 93

Social Media Content Startup Web 93

Both Sides of the Table

JULY 10, 2011

Our goal is to make the enormous volume of real-time information more manageable for the 99% of companies that lack the infrastructure to process these volumes in real time. And better yet, the company has a product that will turn the stream into a lake. Real-time information drives commerce. What does that mean?

Platform 307

Platform News Startup Invest 307

Startup Professionals Musings

FEBRUARY 25, 2017

The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. It usually implies an opportunity to win big, like a lottery, or experience something sensational, like an incredible video or free product.

Marketing 67

Marketing SEM Startup Blogging 67

Tech Zulu Event

MARCH 16, 2013

It is going to be an informative night at the next Social Media Club L.A. So for a company to buy your product you may need sign off from someone in HR, an IT director and a CEO depending on what you are selling. 3. How to promote your advertising or public relations agency to potential clients using social media.

Social Media 107

Social Media Media Case Study Study 107

Startup Professionals Musings

FEBRUARY 11, 2017

Customers go there to check on the details of your offerings and verify that you are not a scam, investors look there to check out your management and sales approach, and suppliers expect to find contact information. Finalizing the web site validates your product plan and sales strategy. Websites do take time to get done right.

Web 62

Web Startup Sites Design 62

socalTECH

JULY 20, 2011

The firm's CEO and co-founder, Jennifer Sargent , has an interesting background, most recently serving as an executive at Variety/Reed Business Information. As a result, consumers would go away after they hit that information. That ended up being a great training ground to learn about online advertising as a revenue stream.

News 173

News Entertainment Startup Bertelsmann 173

Tech Zulu Event

AUGUST 31, 2010

a little background on Gerry: "He previously led Reuters’ Search and Content Technologies group, bringing deep domain expertise to existing Reuters’ products while driving breakthrough innovation in the delivery of relevant information and insight to customers. Talk about an accomplished and amazing track record individual.

Tips 90

Tips Commerce News Media 90

Startup Professionals Musings

JULY 12, 2013

Customers go there to check on the details of your offerings and verify that you are not a scam, investors look there to check out your management and sales approach, and suppliers expect to find contact information. Finalizing the web site validates your product plan and sales strategy. Websites are a big job and take time.

Web 99

Web Startup Sites Design 99

Startup Professionals Musings

AUGUST 11, 2013

The founder explains that the product is so “buzz-worthy” that usage will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. It usually implies an opportunity to win big, like a lottery, or experience something sensational, like an incredible video or free product.

Marketing 99

Marketing Entrepreneur Startup SEM 99

Startup Professionals Musings

DECEMBER 17, 2013

Entrepreneurs have no trouble focusing on how to build a product, and the good ones know how to find and nurture those first critical customers. Sales data needs to be correlated to advertising campaigns, price changes, seasonal forces, competitive actions, and other costs of sales. Operating productivity. Size of gross margin.

Metrics 100

Metrics Technical Review Sales Customer 100

socalTECH

OCTOBER 10, 2013

In what is a fairly unusual move, last week, Tradesparq (www.tradesparq.com), a Chinese startup in the area of B2B trade information, said it was planning on setting up its operations here in Southern California, as part of an expansion and scaling of the company. Michael Kleist: Oh gosh, that could be pages.

Southern California 170

Southern California Startup SoCal CTO Hire 170