Berkonomics

AUGUST 3, 2017

Your first customers for any product or service form your reference base, the important group of allies that your marketing and sales people rely upon when attempting to create buzz and make a mass market for a new product. Capture every compliment and ask if you can use it for marketing purposes.

Customer 243

Customer Custom Resource Sales 243

InfoChachkie

JULY 4, 2011

Man or woman, the tactics deployed by Sam are applicable to any sales situation and can be put to use by any salesperson, irrespective of their gender. Sam is smiling because he knows that he has something the Prospect will love and eventually thank him for bringing to his attention. However, Sam remains undeterred. Sam-I-Am.”.

Sales 219

Sales Entrepreneur Startup Product 219

socalTECH

JULY 24, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on. Binary Pulse Technology Marketing (www.binarypulse.com). Binary Pulse Technology Marketing (www.binarypulse.com). Cox Communications - Orange County - Looking for Product Marketing Manager. They include: Sponsors. Westlake Village.

SoCalTech 100

SoCalTech Orange County Southern California Westlake Village 100

socalTECH

APRIL 2, 2014

How can marketers make better decisions and get better results from their online marketing? Pasadena-based Smartify (www.getsmartify.com)''s CEO, Carla Bourque , recently talked to us about the company''s online marketing platform, and how it differentiates itself from a lot of other competitors in the market.

Marketing 196

Marketing Pasadena Platform Email 196

socalTECH

JUNE 10, 2013

Pharmaceutical companies spent $20 billion a year marketing their products to medical offices. We spoke with Dan Gilman , President and co-founder of the company, to learn more about the company, it''s market, and why healthcare information technology is such an interesting area for investors. What is RxVantage?

Marketing 231

Marketing Software Education Startup 231

InfoChachkie

JUNE 24, 2013

One that he particularly struggled with was "word-of-mouth marketing,”which he consistently referred to as "mouth-to-mouth marketing." We adopted his phrasing and made it our mission to devise creative, mouth-to-mouth marketing initiatives. I now realize why guerrilla marketing is not for the timid. we sure do.

Marketing 239

Marketing Conference Startup RSS 239

TechCrunch LA

SEPTEMBER 23, 2020

billion thanks to $100 million in new financing. But the no-longer nascent sneaker and streetwear market is a big market, with the potential to reach $30 billion in sales globally by 2030, according to a recent report by the research firm, Cowen ( cited by The Wall Street Journal , which first reported the financing).

Commerce 255

Commerce Journal Los Angeles Research 255

socalTECH

MAY 2, 2017

We spoke with Andrew about how the company pivoted from its original model after finding a huge amount of traction for its sales software and data, and its ability to guide brokers on the best practices for them to close more deals, which it is now offering as software-as-a-service. What is Digsy? Andrew Bermudez: It's kind of funny.

Sales 145

Sales Startup Email Tool 145

socalTECH

MARCH 14, 2018

Jon Ferrara: The biggest lesson that I've learned about retaining and keeping customers is that you need to start by introducing a minimally viable product or service, and then dance with your prospects and customers. Jon Ferrara: I firmly believe that Service is the New Sales and that the Sales starts after a customer buys.

Customer 166

Customer Custom Conference Social Media 166

socalTECH

SEPTEMBER 1, 2020

Andrew Schydlowsky: We work with manufacturers of products, things you might use, the clothes you might wear, things you use around the house, things you use in the car, and what you buy in stores, and are now buying online. We provide analytics on the velocity of sales across their channels. How are you able to do all this?

Artificial Inteligence 140

Artificial Inteligence Startup Commerce Sales 140

Tech.Co

MAY 31, 2023

Yet, with so many tools vying for the attention of business owners, navigating the over-saturated market can be overwhelming. Thanks to its impressive versatility, Nextiva X-885 outperformed every other model in our research, making it the best multi-line phone system for startups. Most of these features are available for free.

Tool 128

Tool Startup Software Review Technical Review 128

SoCal Tech Calendar

JUNE 14, 2016

We provide an event and experiential marketing platform. What that means, is we have a software tool, used primarily by companies who are putting on events for marketing reasons. The most obvious, is to drive sales. We work with them on an annual basis, around the world, and help to power their events and experiential marketing.

Sales 100

Sales Santa Monica Startup Orange County 100

socalTECH

SEPTEMBER 5, 2013

We caught up with M-GO''s CEO, John Batter , to hear about where M-GO fits into the streaming media market. I personally come from DreamWorks, and was President of Production previous to taking the opportunity to come run M-GO. John Batter: We have 135 people in LA, about 80 percent are in technology and product. READ MORE>>.

Entertainment 197

Entertainment Netflix Marketing Content 197

Tech Zulu Event

OCTOBER 6, 2016

As the Internet continues to become populated with e-commerce sites, it’s becoming more and more difficult to generate web traffic, leads, and ultimate the sales for your website. Thankfully, we’ve compiled detailed guide in order to help you generate more awareness for your website in the global market. Work On Your SEO.

Commerce 58

Commerce Search Engine Optimization Sites Marketing 58

Tech.Co

FEBRUARY 19, 2021

Selz, run by a team of around 50 in Sydney, Australia, bills itself as a one-stop-shop for small businesses to start selling products and services online. To put it simply, Amazon is getting instant access to a market it used to operate in. That's not bad but it's miles off market leader Shopify which boasts millions of customers.

News 136

News Acquisition Platform Sales 136

Tech Zulu Event

NOVEMBER 28, 2011

I am a raving fan of AppSumo because the creator of the brand, Noah Kagan , leads his company focusing on community first and sales second. He disclosed the struggles he went through in building a solid productive team. And he showed us examples how implementing his team’s innovations directly sky rocketed company sales.

Metrics 87

Metrics Email Startup Technical Review 87

socalTECH

MAY 22, 2019

It's all about a social organization, like a Boy Scout group, a Girl Scout group, a religious organization like a church, K-12 such as when they do field outings, but also holiday parties and company meetings, sales force organizations. Why would someone use your software versus all those other event planning software products out there?

Startup 212

Startup Evite Organization Software 212

socalTECH

FEBRUARY 15, 2013

You'll soon be asking a machine that question--if Newport Beach-based iPourIt gets its way, thanks to technology which the firm has developed to let people get their own refills on beer. Its product lets consumers pour their own drinks--but also makes sure that patrons are drinking responsibly, by monitoring their drink intake.

Funding 185

Funding Sales Capital Technology 185

Both Sides of the Table

APRIL 8, 2010

Most technology startups seem to be founded by three types of people: product managers, engineers or biz dev types (MBAs and the like). Very few of them are started, in my experience, by sales people and very few early stage companies really understand sales. Here’s mine: Let me start with a few biases.

Startup 350

Startup Sales Framework Organization 350

socalTECH

APRIL 26, 2017

My background is I was a sales rep in this industry for fourteen years, with Nikon. Eugene Cho: I saw this market opportunity when I realized that the larger microscope companies, like Nikon, Olympus, and so on were really only focusing their efforts on high end systems, which cost $200,000 plus. How did you start the company?

Tech Coast Angels 124

Tech Coast Angels Startup Sales Slides 124

InfoChachkie

JUNE 24, 2013

One that he particularly struggled with was "word-of-mouth marketing,”which he consistently referred to as "mouth-to-mouth marketing." We adopted his phrasing and made it our mission to devise creative, mouth-to-mouth marketing initiatives. I now realize why guerrilla marketing is not for the timid. we sure do.

Marketing 133

Marketing Conference Startup Oracle 133

TechCrunch LA

MARCH 14, 2019

Once completed, a new page pops up with the message “Thank you for registering. What we’ll be watching for is any information about where the Model Y will be produced, a production timeline and what manufacturing strategy the company plans to pursue. borders and into other important markets such as China.

Los Angeles 201

Los Angeles Startup Pricing Sales 201

socalTECH

JANUARY 7, 2015

In the last few years, Southern California has been a key market in launching mobile applications and services, due to a huge, mobile-savvy consumer population. com), which offers up local, peer-to-peer sales. San Diego is a great market for us, because it has strong smartphone usage, and a great, mixed demographic.

San Diego 100

San Diego Mobile Marketing Sites 100

Startup Professionals Musings

JUNE 23, 2021

As a consumer, I rarely pay attention to your marketing pitch, but I certainly always remember a exceptionally positive total experience with your team, based on a memorable set of interactions from first contact to discussions with friends. Relationships also build loyalty, get referrals, and drive more sales.

Customer 147

Customer Custom Technical Review Metrics 147

socalTECH

DECEMBER 11, 2019

Laurence Sostky: We have an interesting product that we've created over here, which is a specialized part of Fintech. We're in the tax credit and incentive market. I started looking for a product in a massive market, and stumbled upon OIX through a recruiter. WE spoke with Laurence about the startup. What is The OIX?

Startup 100

Startup Venture Capital Southern California Entertainment 100

socalTECH

APRIL 30, 2018

For this morning's interview, we caught up with Elizabeth Cholawsky , the new CEO of Santa Barbara-based HG Data (www.hgdata.com), which develops software which helps marketers and salespeople understand the "technology stack" of their potential customers and prospects. I've been in product, product development, marketing, and management.

Santa Barbara 113

Santa Barbara High Tech Outsource Development Startup 113

Tech Zulu Event

FEBRUARY 8, 2012

To begin our recap of last week’s winter TZ Spotlight , we’d like to say our list of thank yous. Developing their business directly through partnerships with sports teams, Crowd Seats has the ability to get larger discounts on potentially unused ticket sales to provide value for the fans, teams, and venues.

Technical Review 94

Technical Review Idealab Startup Mobile 94

Tech Zulu Event

JULY 31, 2013

Tonight, in my Facebook feed, ( thanks to Micah Baldwin ), I came across the Hello Flo video. It is YouTube marketing at its best. YouTube was not a hobby; it meant sales, it meant building customer relationships, it meant managing product inquires. Here is a YouTube marketing case study they did. Artist: Kennedy.

Dollar Shave Club 101

Dollar Shave Club Customer Custom Marketing 101

socalTECH

APRIL 26, 2017

My background is I was a sales rep in this industry for fourteen years, with Nikon. Eugene Cho: I saw this market opportunity when I realized that the larger microscope companies, like Nikon, Olympus, and so on were really only focusing their efforts on high end systems, which cost $200,000 plus. How did you start the company?

Tech Coast Angels 100

Tech Coast Angels Startup Sales Slides 100

TechCrunch LA

JULY 29, 2020

While Desai’s bluster may be wishful thinking, the doctor’s office is certainly changing, and that’s thanks in part to companies like Heal, which offer in-home and telemedical consultations — and health insurance providers like Humana that are backing them. “We want all payers to be this strategic. .

Services 244

Services Invest Demand Los Angeles 244

socalTECH

JANUARY 25, 2012

That's what Braden Richter , the CEO of Los Angeles-based LuxeYard (www.luxeyard.com) is looking to do with the new startup, which combines the world of home furnishings with the concept of flash sales. As a designer of those products, I've seen in home furnishings over the last twenty years lots of cycles.

Sales 178

Sales Startup Sites Design 178

socalTECH

AUGUST 7, 2014

THIS ROLE REQUIRES DEEP EXPERIENCE, KNOWLEDGE AND RELATIONSHIPS IN THE IT SERVICES, TELECOM, CLOUD AND HOSTING MARKET. Colony Logic is a Los Angeles-based platform technology company that simplifies the overly complex world of profitably selling and supporting Digital products. Product Lead, GridMeNow - Aliso Viejo.

SoCalTech 124

SoCalTech SaaS Los Angeles Platform 124

socalTECH

AUGUST 26, 2019

Afterwards, we heavily engaged with the solar cell community to identify product-market-fit. How far along are you in bringing this to market? Thomas Russell: We're an early stage company, and we have R&D tools and R&D products currently available. What's your background, and how did you get into this?

CalTech 113

CalTech Outsource Development IP Marketing 113

Tech.Co

MAY 6, 2022

Ecommerce company Shopify supports small businesses with technology like ecommerce website builders and retail Point of Sale systems. In the end, the benefit to the merchants who use Shopify is an easier, streamlined, and dependable way to get their products into buyers' hands. Shopify is paying $2.1 Deliverr Has a Lot to Offer.

Networking 123

Networking Press Newsletter Startup 123

socalTECH

DECEMBER 18, 2020

Our interview this morning is with Vahid Manian , the Chief Operating Officer of Morse Micro (www.morsemicro.com), a semiconductor startup which is developing chips for the Wi-Fi HaLow market. Our focus creating a full systems-on-a-chip (SoC) for that IoT market. Where are your products now in terms of shipment?

Startup 113

Startup Resource Southern California Marketing 113

socalTECH

MARCH 1, 2013

However, there's a new generation of technology driven startups who are looking to apply software and technology in a way that will change how movies are made, and marketed. That results in a drastically lower marketing and PA budget for the film. That's a massive amount of money to spend on marketing. What's your background?

Hollywood 256

Hollywood CTO Hire Social Media Platform 256

socalTECH

MAY 30, 2019

What we saw with CareerArc, was there was already a tremendous amount of investment in the middle of the market, with all of these different services and products that went into taking care of an employee when they were hired until they were let go. I love watching people develop their careers, and I love breaking into markets.

Content 193

Content Social Network Coach Help 193