Startup Professionals Musings

NOVEMBER 30, 2013

Isn’t it frustrating to think you understand something new in business, like marketing with social media, only to realize that the landscape changed while you were looking at other priorities? Jim should know, since he is the president Ignite Social Media , of one of the best known social media marketing agencies.

Social Media 100

Social Media Media Marketing Platform 100

InfoChachkie

JULY 30, 2012

I always enjoy a great guerilla marketing story, such as TestFlight’s use of T-shirts and Tacos to gain Steve Jobs’ attention at Apple’s 2011 developers’ conference. Thus, I was inspired when I heard about the impact collaboration-in-the-cloud innovator Central Desktop made at the April 2012 San Francisco ad:tech conference.

Marketing 209

Marketing Conference RSS Angel 209

socalTECH

SEPTEMBER 22, 2011

Woodland Hills-based ReachLocal , the provider of local online marketing services to small and medium sized businesses run by Zorik Gordon, said this morning that it continues to expand its presence with the opening of three new offices. The company says it now has local presence in 11 international markets and 46 North American markets.

ReachLocal 247

ReachLocal Woodland Hills Advertising Web 247

Tech Zulu Event

SEPTEMBER 1, 2011

The race to get your SXSWi panel to as many votes as possible so that you will be selected to present at the coming 2012 SXSW. Strategy to Get Your First 100 Paying Customers (bigMETHOD, Mixergy, Appsumo, Zaarly). Marketing: Beyond the Buzzword: Reality of Direct-to-Fan (TopSpin, PledgeMusic, etc.). Its that time again!

Southern California 89

Southern California SoCal Guide Mixergy 89

Tech Zulu Event

DECEMBER 30, 2011

TechZulu is excited to invite you to the 2012 Startup and Entrepreneurial Forecast taking place on Tuesday Jan. We have a line up of amazing speakers who will share their insights and forecast for startup trends in 2012. He sits on several boards and is involved in the virtual worlds, gaming, mobile, media, and healthcare markets.

Tech Coast Angels 105

Tech Coast Angels Startup Angel Southern California 105

Tech Zulu Event

FEBRUARY 29, 2012

The Most Important Panel You’ll Ever Attend event will be starring an all-star panel of top entrepreneurs from all sorts of industry offering their success to bring on their first 100 paying customers and 1,000 core fans. The hardest part about being a business owner is how to attract those initial paying customers.

Mixergy 70

Mixergy Outsource Development Outsource Conference 70

socalTECH

AUGUST 27, 2018

The company said that Holmes will lead operational management of the inbound customer queue, customer care, specialty services and supply. BigRentz was founded in 2012. Holmes has been Director of Strategic Partnerships at BigRentz since 2016. BigRentz is backed by Los Angeles private equity investor St. Cloud Capital.

Equity 100

Equity Los Angeles Customer Custom 100

Tech Zulu Event

DECEMBER 19, 2011

Hear from key influencers and investors about trends shaping the connected TV market, mobile and web apps, iPad, content discovery and hybrid TV standards and opportunities for advertising and marketing campaigns. Share their perspectives for trends shaping the connected TV market, mobile and web apps, iPad, content discovery.

Social Media 84

Social Media Newsletter Mobile Startup 84

Tech Zulu Event

OCTOBER 10, 2012

Even though Lyft nor Sidecar presented at TechCrunch Disrupt 2012 they need to be mentioned as they were a huge time saver both getting from after party to after party and also to get to the airport. Planana handles getting sponsorship dollars for your event so you can focus on marketing it.

Startup 77

Startup Conference Google Web 77

Startup Professionals Musings

MARCH 2, 2012

The competition never stands still, and new opportunities are evolving, based on culture changes in your customers, new technologies, and new problems in the world which need to be solved. I’ve netted out his and others to create the following basic strategy for entrepreneurial growth: Apply your core competency to related markets.

Startup 98

Startup Customer Custom Entrepreneur 98

socalTECH

JUNE 27, 2019

In an age of ever increasing marketing spend to attract customers, how do you make sure you aren't spending more acquiring a company than they are worth? Los Angeles-based Retina is using machine learning and artificial intelligence to figure out customer lifetime value (CLV) for such businesses as Dollar Shave Club.

Dollar Shave Club 113

Dollar Shave Club Artificial Inteligence Customer Custom 113

socalTECH

JUNE 20, 2014

PCM said the new data center will provide Tier II space for managed hosting and cloud IT services, which it provides to its customers. acres of land it purchase back in December of 2012. PCM provides products to the business market, and has approximately $1.4 PCM said the new data center is on 7.9

El Segundo 138

El Segundo Product Customer Custom 138

SoCal Tech Calendar

NOVEMBER 22, 2012

Wednesday, November 28, 2012 -- Startup Venture Summit. Network with prospective corporate customers and clients in your market niche. For High Growth Startups Seeking Funding or Partners. All Stages Welcome: PreLaunch, Early and Mid Stage. Pitch to serious multi million dollar investors and angels. See [link].

Startup 124

Startup Networking Entrepreneur Customer 124

Tech Zulu Event

DECEMBER 29, 2011

Up 33% this year, according to the Washington Post, online commerce is trending upwards from $175 billion in 2007 to a projection of $335 billion in 2012 (Forrester Research). As customers shift online, retailers have no choice, to not only follow suit, but to adapt to their changing demands.

Customer 74

Customer Custom Advertising Demand 74

Both Sides of the Table

NOVEMBER 14, 2017

There is nothing more pure than building a product, putting it out in the world and seeing paying customers using your product and in some cases loving it. As companies get this initial customer feedback on their product they start to have to ask harder questions about unit economics: How much does it cost us to acquire a new customer?

Startup 286

Startup Technical Review Customer Custom 286

Tech.Co

DECEMBER 29, 2023

While the market isn't short of spritely, innovative entrepreneurs, harsh economic headwinds combined with a pullback in investor spending have made it harder than ever for budding businesses to break through. Source: runwayml.com In June, Runway raised $141 million in funding, nudging its market valuation to an envy-inducing $1.5

Startup 210

Startup Generative AI Newsletter Tool 210

socalTECH

APRIL 16, 2013

Booker , the developer of a cloud-based system for autmating operations and marketing for small and medium sized businesses and others, has raised $27.5M The firm grew from 65 to 200 employees in 2012 overall. capital venture business marketing automation employment jobs irvine booker' READ MORE>>.

Capital 153

Capital Marketing Funding Software 153

socalTECH

FEBRUARY 9, 2021

Talk about the market, when you say you're outside Google and Bing, explain what that means? They typically have specific budgets lined up, and they're looking for ways to diversity, and also access new customers. Years later, I bought the company back, and we rebranded in 2012 to Ad.net. What does that mean specifically?

Advertising 203

Advertising Startup Google Commerce 203

socalTECH

MARCH 9, 2012

The company said the acquisition will help with improved customer acquisition and retention of its current customer, allow it to target a new segment of consumers with new banking and payment products, as well as let it enter the mobile wallet, reward, and payment market. READ MORE>>.

Monrovia 150

Monrovia Social Network Mobile Acquisition 150

Startup Professionals Musings

JULY 18, 2012

It highlights the story of how United Airlines in 2008 paid no attention to social media as Dave’s story of his crushed guitar and poor customer service went viral around the world. Customers today trust those they know and those they see others trusting. Increase customer leads and conversion. Maximize customer retention.

Social Media 79

Social Media Media Marketing Platform 79

SoCal Tech Calendar

NOVEMBER 14, 2012

Thursday, November 15, 2012 --. TCOSC Marketing and Sales Executives Society. As a marketer, this means that your ability to influence purchase decisions will be increasingly determined by what customers' social networks think about your product - in real-time. Driving Purchase Decisions in the Social Media Era.

Social Media 113

Social Media Media Technology Council TCOSC 113

Tech Zulu Event

DECEMBER 26, 2011

Up 33% this year, according to the Washington Post, online commerce is trending upwards from $175 billion in 2007 to a projection of $335 billion in 2012 (Forrester Research). As customers shift online, retailers have no choice, to not only follow suit, but to adapt to their changing demands.

Customer 72

Customer Custom Demand Advertising 72

Tech Zulu Event

JULY 1, 2013

As Groupon has evolved, we’ve seen growing demand from our customers for upscale offers and exclusive experiences. The post Groupon Launches Groupon Reserve | Eats Into OpenTable’s Market appeared first on TechZulu. with more cities coming by year end. Up to 40 Percent Discounts on Reservation. Premium Deals.

Marketing 61

Marketing Entertainment Los Angeles Tool 61

SoCal Tech Calendar

SEPTEMBER 14, 2012

Thursday, September 20, 2012 -- 12 Ideas for Stronger Website Engagement. TCOSC Marketing and Sales Executives Society. Karen Marchetti from Response FX will take you through the 12 hottest ideas to drive stronger prospect and customer engagement across your web "Content Hubs".

Ideas 113

Ideas Technology Council TCOSC Content 113

TechCrunch LA

JUNE 28, 2018

While leaders like Netflix migrated to cloud services in 2012 and 21st Century Fox worked with HP to get its infrastructure on cloud computing, other companies have lagged. For instance, Microsoft bought Avere Systems in January, and Google picked up Anvato in 2016 to woo entertainment companies.

Hollywood 254

Hollywood Cloud Computing Netflix Google 254

SoCal Tech Calendar

NOVEMBER 9, 2012

Thursday, November 15, 2012 -- Driving Purchase Decisions in the Social Media Era. TCOSC Marketing and Sales Executives Society. As a marketer, this means that your ability to influence purchase decisions will be increasingly determined by what customers' social networks think about your product - in real-time.

Social Media 100

Social Media Media Technology Council TCOSC 100

TechCrunch LA

APRIL 12, 2018

The company is ServiceTitan, and its market… is air conditioners. Founded by Ara Mahdessian and Vahe Kuzoyan in 2012, ServiceTitan is very much an up-and-coming billion-dollar business that’s a family (minded) affair.

Glendale 271

Glendale Los Angeles Startup Technical Review 271

socalTECH

MARCH 31, 2016

Gatsby said it has launched a new partnership and customer in Helix Sleep , an online personalized mattress company, to launch its product. Gatsby's CEO, Brett Bernstein, co-founded Natural Cravings Healthy Vending (acquired in 2012), and also has served at Box and Honk. READ MORE>>.

Social Media 100

Social Media Los Angeles Tool Customer 100

SoCal Tech Calendar

SEPTEMBER 18, 2012

Monday, September 24, 2012 -- Turbo-Charging Social Media Engagement for Retail in Time for the Holidays. How does social media drive engagement for retail marketers? Speakers will share tools, techniques and tips for using social media to build retail brands, manage customer relations and generate sales. Social Media Club.

Social Media 113

Social Media Media Mogreet Tips 113

SoCal Tech Calendar

FEBRUARY 17, 2012

Thursday, February 23, 2012 -- Small Business Breakfast Series - Pepperdie Graziadio Alumni Network and SBDC. The day-to-day operations of any small business entails the following components: 1) Talent recruitment 2) Marketing and sales 3) Technology 4) Finance and Legal 5) Customer support, and 6) Healthy dosage of organizational culture.

Networking 113

Networking Sales Customer Custom 113

InfoChachkie

MARCH 4, 2013

By 2012, total sales exceeded 50 million copies and founding band member Roger Waters was cited by Forbes as the second highest paid musician of the year, pulling in $88 million. Unfortunately, successful musicians seldom have the luxury of market testing their subsequent albums.

Startup 269

Startup Cloud Computing RSS Writing 269

SoCal Tech Calendar

MARCH 17, 2012

Tuesday, March 20, 2012 -- Competitive Intelligence: 007 Market Intel. Your mission, should you choose to accept it, is to estimate market size, competitive market share, how many potential customers are there, and price points. Just who is doing what in the market? PDMA SoCal. It's Monday morning.

Competition 100

Competition Innocal Case Study SoCal 100

Both Sides of the Table

JANUARY 14, 2014

In fact 61% of all mobile searches where a customer contacts a business it is via a phone call (source: Google). Some quick data that I pulled from EmailisNotDead.com (mid 2012). It’s why opt-in marketing databases can be so incredibly valuable for companies like Gilt Groupe, One King’s Lane and AdoreMe. Not so fast.

Email 339

Email SaaS Venture Capital Google 339

Both Sides of the Table

JUNE 17, 2013

The point of PUCCKA was to develop a common methodology to make sure our whole team approaches sales with the same mindset and to give us a language to talk with each other about our prospects, as in, “have you identified your customers pain point yet?”. The goal is to get the customer speaking about their organization.

Sales 367

Sales Slides Startup Customer 367

socalTECH

APRIL 27, 2015

We were a little early in that market, doing outsourcing, offshore, and managed crowdsourcing. My cofounder and I came up with this concept, and had been talking for awhole about how fragmented the overall market is for online ordering. We started our services in August of 2012. How do restaurants pay for this?

Cornerstone OnDemand 100

Cornerstone OnDemand Startup Social Media Outsource Development 100

SoCal Tech Calendar

JANUARY 11, 2012

Tuesday, January 17, 2012 -- Managing Your Product/Service Lifecycle. But how do you ensure that your product or service is what the customer really wants, needs and will pay for? Your product is just about to go out the door. Youre reviewing your launch plan and task assignments.

Product 100

Product Services TechEmpower Competition 100

socalTECH

DECEMBER 5, 2014

Irrigation is not generally known as a leading edge market. Manrique Brenes: We see ourselves in the home automation market, and not as an irrigation company. I think that''s basically the story as a lot of people saw in 2012, whe it was cloud and cold and it was beginning to rain, and my sprinklers starting going off.

Demand 258

Demand Startup Southern California Marketing 258