Startup Professionals Musings

AUGUST 20, 2021

In my view, the gig economy is a key driver to the current boom in entrepreneurship – every professional and consultant is actually a solo entrepreneur. One question I often hear from solo entrepreneurs, and she addresses directly, is “How do I set the right price for my services?” Know your competitive value.

Pricing 149

Pricing Mentor Entrepreneur News 149

Startup Professionals Musings

AUGUST 21, 2021

Yet as a business advisor I am convinced that making the jump from a startup to a the next unicorn takes a different mindset, and actions most entrepreneurs are reluctant to face. In my experience, less than half of founding entrepreneurs even aspire to stay and scale their company. Switch your focus from product development to sales.

Startup 151

Startup Course Sales Entrepreneur 151

Startup Professionals Musings

FEBRUARY 11, 2023

Many experts are certain that successful entrepreneurs are the ones with the most inspiration (passion and dream), while others will assert that it’s about more perspiration (working harder). Overcoming obstacles and learning is one of the biggest inspiration for most entrepreneurs. Note the growth of your team and your own leadership.

Startup 118

Startup Satisfaction Custom Customer 118

InfoChachkie

AUGUST 4, 2014

If you could share one startup lesson with a young entrepreneur, what would it be? So I ask prospective new entrepreneurs, ''What is it specifically that you can bring to the industry?'' How has this reality impacted your customer acquisition strategies? Then we started advertising and getting media attention.

Entrepreneur 187

Entrepreneur Startup Social Media Resource 187

socalTECH

FEBRUARY 28, 2014

The move has not yet been announced by either group--however, Maverick Angels has been advertising an event about the "launch of our new company" in March, implying some big changes for the angel group. In recent years, the Maverick Angels had mostly been focused on running coaching programs and seminars for entrepreneurs. READ MORE>>.

Tech Coast Angels 173

Tech Coast Angels Angel Press Coach 173

Startup Professionals Musings

DECEMBER 17, 2022

Every entrepreneur thinks he can relax a bit after his business model is proven, funding is in place, and revenues are scaling as projected up that hockey-stick curve. Customer acquisition gets harder and more expensive. Successful entrepreneurs and successful companies never stop re-inventing themselves.

Startup 106

Startup Pricing Cloud Computing Custom 106

Startup Professionals Musings

APRIL 11, 2022

New entrepreneurs are always looking for a shortcut in getting their venture story and plan across to investors, and closing on the funding they need. Many businesses these days serve both paying and non-paying customers, such as Google and Facebook, who count on millions of non-paying users to attract advertisers, who really pay the bill.

Funding 133

Funding Activity Custom Customer 133

Startup Professionals Musings

MAY 16, 2020

Many experts are certain that successful entrepreneurs are the ones with the most inspiration (passion and dream), while others will assert that it’s about more perspiration (working harder). Overcoming obstacles and learning is one of the biggest inspiration for most entrepreneurs. Note the growth of your team and your own leadership.

Satisfaction 174

Satisfaction Custom Customer Outsource 174

socalTECH

JUNE 15, 2012

UK-based Coull , a developer of technology which lets publishers and advertisers tag video products within videos, has just signed Under Armour, as the firm's acquisition of Santa Barbara-based online media agency RevUpNet starts to pay dividends.

Santa Barbara 133

Santa Barbara Advertising Acquisition Media 133

Startup Professionals Musings

DECEMBER 1, 2014

Eric provides many examples of potential and real application areas that are ripe for predictive analytics, but my view is that smart entrepreneurs can extrapolate these to hundreds more, just waiting to be tapped. Predictive advertisement targeting. Companies need the same service on partner and acquisition candidates, even vendors.

Entrepreneur 103

Entrepreneur Social Media Study Guide 103

Startup Professionals Musings

AUGUST 10, 2014

The concept of free goods and services to get you hooked, financed by deep pockets or advertising, seems marginally ethical to many. Startup productivity is embodied in key ratios, including low cost of customer acquisition, high retention and high revenue per employee. entrepreneur revenue startup user count'

Entrepreneur 98

Entrepreneur Organization Invest Custom 98

Startup Professionals Musings

JANUARY 17, 2022

Based on my experience advising new businesses, all of the principles that he outlines, including the following subset which I generalize here, should be taken to heart by every entrepreneur: Give customers fewer things that matter more. For many companies, the long game is choosing the right strategic partners and acquisitions.

Startup 144

Startup Social Media Metrics Custom 144

socalTECH

SEPTEMBER 22, 2016

Ventura-based The Trade Desk , the online advertising exchange operator, had a huge day on its first trading day on the NASDAQ Global Market, closing up 67.22% on Wednesday, at $30.10 -- well above its debut at $18.00 The company is led by serial entrepreneur Jeff Green. READ MORE>>.

Ventura 100

Ventura Advertising Entrepreneur Marketing 100

Startup Professionals Musings

MARCH 20, 2020

Every entrepreneur thinks he can relax a bit after his business model is proven, funding is in place, and revenues are scaling as projected up that hockey-stick curve. Customer acquisition gets harder and more expensive. Successful entrepreneurs and successful companies never stop re-inventing themselves.

Pricing 123

Pricing Cloud Computing Custom Customer 123

Both Sides of the Table

OCTOBER 25, 2014

But as I like to tell entrepreneurs, great PR could add $10 million to your valuation or increase your chances of closing a round 2x and either case is a reason to make sure you have good press. I once asked somebody at Accenture (where I worked early in my career) why they advertised so much at airports. Ironic, of course. I promise.

Press 415

Press Google Course Writing 415

Startup Professionals Musings

JULY 10, 2015

It helps to understand how online advertising really works. When I first took a look at it, I was overwhelmed by all the terminology and acronyms, so I spent some time sorting it out and simplifying it for aspiring entrepreneurs and the rest of us: A site owner gets paid when a visitor clicks on an ad.

Advertising 99

Advertising CPC PPC Sites 99

InfoChachkie

JULY 15, 2013

Such fit exists when a profitable customer acquisition model can be repeatedly executed with consistent results and without the need of heroic efforts. Advertising - "We will monetize our customers via online ads.". Sophisticated entrepreneurs understand that everything is easier at scale. Don''t Define Scale Too Early.

RSS 206

RSS Journal Entrepreneur Resource 206

socalTECH

NOVEMBER 11, 2010

Business.com had been the latest success for Southern California entrepreneur Jake Weinbaum, who built the firm from a domain name into a firm with over $50M in revenues in 2007. At the time of the acquisition by R.H. The firm did not say how the shutdown will affect the Santa Monica operations of Business.com. READ MORE>>.

Santa Monica 236

Santa Monica Southern California Advertising Content 236

Xconomy

OCTOBER 5, 2017

Ad-Juster, a San Diego adtech startup acquired earlier this year by the investment arm of China’s Innotech International Group, Wednesday named local software entrepreneur Dennis Clerke as CEO. He succeeds Ad-Juster founder and president Mike Lewis, who has left the company. Read more » Reprints | Share: UNDERWRITERS AND PARTNERS.

San Diego 52

San Diego Equity Advertising Acquisition 52

Berkonomics

FEBRUARY 13, 2014

Back when we were all trying to figure out the real value of traffic on the web, we investors – and acquiring companies – got a bit crazy with metrics used to value acquisitions and investments. That is the quandary which entrepreneurs face today in building models for new companies around a web presence.

Metrics 207

Metrics Sites Advertising Web 207

InfoChachkie

JULY 14, 2011

Messenger : Rob Duva , Co-Founder, COO RingRevenue, prior Director of Customer Acquisition, CallWave. Value Prop Twitter Style : “Ringrevenue’s call performance marketing platform enables ad networks, agencies, advertisers & publishers to generate more inbound sales calls.”.

Marketing 209

Marketing Advertising Paid Search Startup 209

socalTECH

JANUARY 29, 2013

Rubicon Project , the online advertising technology firm headed by serial entrepreneur Frank Addante, looks like it may just be the next Southern California company to file for an IPO, based on a number of executive appointments made Tuesday.

Southern California 180

Southern California Chief Technology Officer Legalzoom OpenX 180

socalTECH

DECEMBER 26, 2012

We asked the same four questions of a variety of top technology entrepreneurs, investors, and others, to hear what they're thinking about, and are sharing it here over the next week. 12 major acquisitions this year putting it over 100 since 05. Following that, I think mobile advertisement technologies. Finally, Google.

Southern California 168

Southern California High Tech SaaS Social Media 168

socalTECH

AUGUST 23, 2016

The advertising technology company is led by Jeff Green. Green is a serial entrepreneur , having sold his last firm, AdECN, to Microsoft. Ventura-based Trade Desk has filed for an IPO, saying that it is looking to raised up to $86.25M on an IPO on the NASDAQ Global Market. The company says it has filed to trade as TTD. READ MORE>>.

Ventura 100

Ventura Startup Incubator Advertising 100

socalTECH

OCTOBER 31, 2012

For ThinkNear , it looks like the whole process paid off in less than two years, after the Los Angeles company went from the TechStars accelerator just last June, to a healthy acquisition by TeleNav earlier this month for $22.5M. Congrats on the acquisition! How did the acquisition come about?

Startup 225

Startup Acquisition Doc Ideas 225

socalTECH

SEPTEMBER 21, 2016

Ventura-based The Trade Desk , which operates an online advertising exchange, priced its IPO late Tuesday evening, saying that it will sell 4,666,677 shares of its Class A common stock at $18.00 Green is a serial entrepreneur, having sold his last firm, AdECN, to Microsoft. and $18.00 and $16.00 per share on August 31st.

Pricing 100

Pricing Ventura Incubator Class 100

socalTECH

OCTOBER 30, 2009

As we go into Halloween this weekend, we want to thank all of our sponsors, advertisers, and members, who make it possible for us to exist. Helping entrepreneurs succeed. An on-line community for entrepreneurs. Advertisers. Tags: sponsor advertising. Thanks in particular to: Sponsors. Need office or Tech Space?

Southern California 140

Southern California IP Orange County Glendale 140

socalTECH

MARCH 28, 2014

Los Angeles-based mobile advertising company Airpush has quietly grown to around $100M in annual revenues, according to a recent ranking from Forbes--a big surprise, as the company was completely bootstrapped by founder Asher Delug , who eschewed the usual use of venture capital and private equity to build a company to those revenue levels.

Startup 196

Startup Mobile Advertising Organization 196

InfoChachkie

JULY 15, 2013

Such fit exists when a profitable customer acquisition model can be repeatedly executed with consistent results and without the need of heroic efforts. Advertising - "We will monetize our customers via online ads.". Sophisticated entrepreneurs understand that everything is easier at scale. Don''t Define Scale Too Early.

Journal 147

Journal Entrepreneur Resource Advertising 147

socalTECH

AUGUST 31, 2009

Hamet is now helping True Ventures look at investments in Southern California, and we thought it would be worthwhile to talk to him about the firm's new interest here, his role, plus his insights into where the advertising industry is now. It's more the stage and entrepreneur. Back to NextMedium, how did that acquisition come about?

Southern California 164

Southern California Venture Capital Advertising Entrepreneur 164

InfoChachkie

DECEMBER 2, 2009

“I know half the money I spend on advertising is wasted, but I can never find out which half.” In the “good old days”, pre- 1999, advertising dollars were largely gambled away. Decreasing Your Customer Acquisition Costs. Thus, include these unattributed customers in your overall calculation of customer acquisition costs.

Custom 164

Custom Customer Advertising SEM 164

Startup Professionals Musings

JULY 13, 2019

New entrepreneurs are always looking for a shortcut in getting their venture story and plan across to investors, and closing on the funding they need. Many businesses these days serve both paying and non-paying customers, such as Google and Facebook, who count on millions of non-paying users to attract advertisers, who really pay the bill.

Activity 100

Activity Custom Customer Resource 100

socalTECH

JUNE 19, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on Southern California's high tech news and companies. Helping entrepreneurs succeed. An on-line community for entrepreneurs. Advertisers. They include: Sponsors. Redpoint Ventures (www.redpoint.com). Silicon Valley Bank (www.svb.com).

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

socalTECH

JULY 24, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on. Helping entrepreneurs succeed. An on-line community for entrepreneurs. Advertisers. Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions.

SoCalTech 100

SoCalTech Orange County Southern California Westlake Village 100

Tech Zulu Event

OCTOBER 23, 2013

There are a lot of valuation companies out there, so I know many entrepreneurs are tempted to just shop around until they find the lowest price, but this is a mistake. If the valuation firm made certain assumptions or didn’t address certain things in certain ways, this could slow down the acquisition and/or have a negative economic result.

Company 102

Company Companies Startup Acquisition 102

socalTECH

JUNE 26, 2009

Thanks to all of the sponsors and advertisers, who allow us to keep you updated on. Helping entrepreneurs succeed. An on-line community for entrepreneurs. Advertisers. Litigation - IP Licenses and Agreements: distribution, development, joint venture - Intellectual property aspects of mergers and acquisitions.

SoCalTech 100

SoCalTech Southern California Rustic Canyon IP 100

Startup Professionals Musings

JULY 29, 2017

In my view, the gig economy is a key driver to the current boom in entrepreneurship – every professional and consultant is actually a solo entrepreneur. One question I often hear from solo entrepreneurs, and she addresses directly, is “How do I set the right price for my services?” Know your competitive value.

Pricing 68

Pricing Entrepreneur Mentor News 68