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What Mattered in 2012: Kevin Winston, Digital LA

socalTECH

Kevin Winston , is the organizer of Digital LA , the popular and widely attended networking organization for the Los Angeles startup, web, movie, music, marketing, and social media community. This past year 2012 was all about forming teams, picking players, and choosing uniforms. What was the biggest news for you/your firm this year?

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PTI Marketing Technologies Acquired By Ricoh

socalTECH

Solana Beach-based PTI Marketing Technologies , a developer of a software-as-a-service, marketing and collateral management tool, has been acquired by office equipment and technology company Ricoh Company, Ltd. Ricoh was already an investor in PTI, having made an investment in the company in August of 2012. READ MORE>>.

Marketing 138
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SMWCon Spring 2012: Play with Data

SoCal Tech Calendar

Wednesday, April 25, 2012 -- SMWCon Spring 2012: Play with Data. Semantic MediaWiki Conference (SMWCon) brings developers, users and organizations around the world together to share knowledge about social semantic web technologies in a semantic wiki. See [link] (more)

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Why Your Marketing Campaign Sucks

Both Sides of the Table

Mostly it’s because your marketing campaigns suck. Or more directly – they are likely narcissistic resuscitations of your newest features or bragging points that nobody but your marketing team and your mom care about. Plus they run conferences with the top people (which is another form of POV marketing by the way).

Marketing 389
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RingRevenue Gets $3.25M For Call Marketing Automation

socalTECH

Santa Barbara-based RingRevenue , which develops call marketing automation technology, said Wednesday that it has raised $3.25M in a funding round. RingCon said the new funding will go towards aggressively expanding sales, marketing, and software development. The round was led by GRP Partners and Rincon Venture Partners.

Marketing 174
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Marketing Me

SoCal Tech Calendar

Friday, November 2, 2012 -- Marketing ME: Building your book of business by developing YOUR personal Brand. Broads Circle. Join us for this hands-on breakfast workshop specifically geared towards attorneys and accountants to create your strategy for success.

Marketing 113
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The Los Angeles PHP Developers Group (LAPHP)

SoCal Tech Calendar

Thursday, October 11, 2012 -- Developing Applications with Apache Cassandra. These are the questions many developers are asking themselves taking the popularity of the new NoSQL database technologies out there on the market nowadays. Is my app a good fit for Apache Cassandra? Or is Cassandra a good fit for my app?

PHP 124