socalTECH

JUNE 28, 2010

Los Angeles-based Border Stylo , a new startup headed by Oscar Guido, said today that it has launched a new software add-on called "Glass", focused on sharing of web content. According to the firm, Glass allows users to offer a real-time feed of their conversations on any web page, and is focused on content sharing between people.

Web 145

Web Content Software Los Angeles 145

Startup Professionals Musings

DECEMBER 19, 2021

For minimum content, see my original article “ These 10 Key Elements Make a Business Plan Fundable.” You can cover everything you need to convey in 20 pages of text. The one-page Oprah plan is a good executive summary, but it’s not enough to get the investment. Use page breaks to separate sections. It won’t work.

Invest 135

Invest Tips Writing Content 135

socalTECH

OCTOBER 20, 2020

Los Angeles-based a href="[link] , a startup which operates a platform it says connects product suppliers who dropship with Shopify e-retailers, says it has expanded its platform to provide localized content for sellers in Brazil and France. The company says its now offers country-specific websites in French and Portuguese.

Platform 100

Platform IP Los Angeles Content 100

socalTECH

OCTOBER 10, 2018

Santa Monica-based Snap announced a series of brand new, original content, called Snap Originals this morning, which includes content developed by established film and television writers, as well as others. The company said the original content includes a number of serialized shows, "docuseries", and other efforts.

Santa Monica 113

Santa Monica Snapchat Content Product 113

Startup Professionals Musings

DECEMBER 8, 2013

These days every new entrepreneur understands that an innovative product or service is necessary, but not sufficient, to start a business. You have to build a web presence with marketing content to get visibility above the 51 million other new websites created last year, and attract the customers you need. Start creating content today.

Content 114

Content Marketing Startup eBook 114

Startup Professionals Musings

JUNE 4, 2021

Probably every one of you who has a business and a website have been approached through email or personal contact, and asked to spend money on paid search results (appear on the first page of search results, despite low SEO rank). If you sell widgets, and a user is searching for widgets, your ad will appear on the first page.

PPC 154

PPC SEO Paid Search Search Engine Optimization 154

Startup Professionals Musings

JULY 9, 2021

For the more traditional investor, or for that chance meeting in a real elevator or meeting, you need a two-page brochure (two-sided page). The challenge here is not to see how many words you can get onto each side, but how you can make this so engaging in layout and content that an investor will ask for more.

Entrepreneur 156

Entrepreneur Tips Funding Startup 156

socalTECH

SEPTEMBER 24, 2018

West Hollywood-based FabFitFun is launching new, interactive, live programming, behind the company's women's lifestyle brand, intended to help showcase its products, including beauty demonstrations, DIY projects, and a gameshow, the company said on Monday.

West Hollywood 113

West Hollywood Hollywood Content Platform 113

Startup Professionals Musings

OCTOBER 27, 2012

These days every new entrepreneur understands that an innovative product or service is necessary, but not sufficient, to start a business. You have to build a web presence with marketing content to get visibility above the 300 million other new websites created last year, and attract the customers you need. Marty Zwilling.

Examples 93

Examples Content Marketing Entrepreneur 93

Startup Professionals Musings

AUGUST 22, 2020

Entrepreneurs have always believed that their product or service must show real value to customers, but today the smart ones are even able to make their marketing valuable. The days are gone when marketing was all “pushing product.” by the so-called godfather of content marketing, Joe Pulizzi. The key is consistency.

Customer 127

Customer Custom Marketing Content 127

Startup Professionals Musings

NOVEMBER 12, 2021

Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market. You should start blogging about your business before you have a product, to test interest and establish your credibility. Add content regularly. Leverage blog content.

Blogging 135

Blogging Services Search Engine Optimization Web 135

Berkonomics

AUGUST 28, 2014

Yes, most of that is from NetFlix and YouTube and others delivering entertainment content. The average time spent on a static website, one without videos linked to the home page, is under a minute. That time more than triples when videos are positioned to be delivered with just a home page click. Positioning'

Netflix 166

Netflix Sites Content Entertainment 166

Startup Professionals Musings

AUGUST 15, 2011

These days every new entrepreneur understands that an innovative product or service is necessary, but not sufficient, to start a business. You have to build a web presence with marketing content to get visibility above the 50 million other new websites created every year, and attract the customers you need. Marty Zwilling.

Content 102

Content Tips Marketing Blogging 102

socalTECH

JUNE 12, 2017

arm of the Japanese technology giant Toshiba which develops copiers and printers, has rolled out the world's first copier which can product erasable, black and white prints. According to Toshiba, its new printer allows organizations to re-use paper, which can automatically erase all printed content on a page.

Organization 113

Organization Content Marketing Technology 113

Startup Professionals Musings

NOVEMBER 27, 2021

In fact, you need to have at least a prototype web site published several weeks before you expect anyone to find yours, since it takes that amount of time for the web search engine “spiders” to find you and index your content. Finalizing the web site validates your product plan and sales strategy.

Web 139

Web Startup Sites Design 139

socalTECH

SEPTEMBER 19, 2014

Rachel Payne: FEM is a video discovery platform that provides quality, relevant video recommendations for any website, app, or content network that is seeking to drive more engagement around video. I was running the largest deals in the media and entertainment video area across many different Google products. What is FEM?

Google 233

Google Content Startup Venice 233

socalTECH

APRIL 29, 2015

City of Industry-based technology retailer Newegg said Wednesday that it has made a major update to its GameCrate website, which provides content and information to video game enthusiasts. Newegg said the latest update revamp its video section, streamline its front page, and includes a new calendar of upcoming events.

NewEgg 100

NewEgg City of Industry City of Industry Technical Review 100

socalTECH

OCTOBER 2, 2012

Gravity develops real-time, personalized web pages based on what consumers are most interested in, serving up personalized content on everything from iPad apps to web pages. The funding was led by GRP Partners, and also included Redpoint Ventures and August Capital. READ MORE>>.

GRP Partners 178

GRP Partners Redpoint Santa Monica Web 178

socalTECH

FEBRUARY 26, 2013

The firm, which is led by John Ellis, said that it has just passed one million "taps" of content on its site. million visits and 78 million page views, from 4.1M The site features photos, images, and videos of everything from stylish products to (not unsurprisingly) beautiful women. The site says it had 8.6

Metrics 178

Metrics Sites Content Funding 178

Startup Professionals Musings

DECEMBER 5, 2021

The founder explains that the product or service is so “buzz-worthy” that the merits will spread rapidly through word-of-mouth only, meaning people loving it and recommending it to their friends. It usually implies an opportunity to win big, like a lottery, or experience something sensational, like an incredible video or free product.

Marketing 139

Marketing Startup SEM Blogging 139

socalTECH

NOVEMBER 17, 2010

Irvine-based WebVisible , the provider of local online marketing software for small and medium sized businesses, said Wednesday that it has enhanced its technology platform, adding new mobile optimized landing pages, use of Amazon Cloud Front for video, and expanded listings in business directories. READ MORE>>.

Platform 160

Platform Mobile Advertising Content 160

socalTECH

AUGUST 1, 2012

Last week, Los Angeles-based Chill (www.chill.com) made a stab at that, debuting a new front page meant to guide user to the most interesting videos on the web, through an easy-to-use interface. What's the whole new front page all about? It's exactly what it sounds like, a front page of video.

Startup 254

Startup Guide Redpoint Content 254

socalTECH

FEBRUARY 9, 2021

A little history, we launched our product years ago, Search IQ. That product right now is on 2,000 publisher websites, it's sold under the SaaS model, and a lot of people on the free, ad-supported version. As mobile phones have become increasingly more usable, in a productive manner, we've seen more and more mobile traffic.

Advertising 203

Advertising Startup Google Commerce 203

Startup Professionals Musings

MARCH 13, 2019

For minimum content, see my original article “ These 10 Key Elements Make a Business Plan Fundable.” You can cover everything you need to convey in 20 pages of text. The one-page Oprah plan is a good executive summary, but it’s not enough to get the investment. Use page breaks to separate sections. It won’t work.

Tips 96

Tips Entrepreneur Writing Content 96

TechCrunch LA

SEPTEMBER 24, 2018

FabFitFun is creating a new slate of live programming which will air every day on its Facebook page from 11 a.m. Pacific and is set to feature interactive product showcases, beauty demonstrations, DIY projects, and a game show. FabFitFun expands its empire with a new app for Apple TV and Amazon Fire. 24 to Oct.

Los Angeles 114

Los Angeles Sales Commerce Networking 114

socalTECH

JULY 16, 2015

Woodland Hills-based Readz , a new startup that is aiming to help marketers quickly create microsites, landing pages, white papers, and other content, said today that it has raised more than $7.15M in funding, and launched its products. Readz is led by Bart De Pelsmaeker. READ MORE>>.

Woodland Hills 100

Woodland Hills Tool Mobile Marketing 100

socalTECH

JULY 28, 2015

Los Angeles-based YP , the online business listings provider, said today that it has launched a new dashboard product specifically for business owners. The new product, ypPresence Starter , helps business owners share content with consumers, engage in social media, and more from a central location. READ MORE>>.

Product 100

Product Yahoo Social Media Mobile 100

socalTECH

DECEMBER 4, 2012

San Diego-based Websense , the developer of cyber security tools, said today that it has debuted a new, cloud-based cybersecurity product called ACE in the Cloud. Websense said the cloud-based tool checks for web page content, active scripts, exploit code, obfuscated commands, web redirects, files, PDFs and executables.

Tool 147

Tool San Diego Web Pricing 147

Startup Professionals Musings

DECEMBER 18, 2022

The first page of the business plan better be an executive summary which gives the investor a taste of the financials, as well as opportunity, competition, and key executives. “I Investors are buying part of the business, not the product or service. Too much detail at first contact is just as much of a turnoff as no information.

Technical Review 109

Technical Review Startup Statistics Social Media 109

Startup Professionals Musings

JUNE 26, 2020

For the rest of us, we need a business plan, as well as a product plan. Some of you may be convinced that your product specification communicates the product message even better than a business plan, so why be redundant? Professional investors and even customers invest in people, rather than just a product.

Product 169

Product Summary Startup Examples 169

socalTECH

JUNE 26, 2012

According to the firm, it now optimizes the site for any platform accessing the service, whether that's on a big monitor, iPad, or mobile browser; simplified navigation around the site; new ticker pages to help find content and top people for tickers users are interested in; and revamped its profile pages. READ MORE>>.

San Diego 133

San Diego Blogging Sites Content 133

Startup Professionals Musings

OCTOBER 15, 2023

First of all, I will admit that there is some risk involved with talking to any potential investors, even with an agreement, just as there is risk in all the elements of your plan, product and market opportunity. Product details in the public domain can never be patented. Unsolicited proposals or requests for information.

Technical Review 101

Technical Review Patents Ideas Sample 101

socalTECH

JULY 16, 2012

With the proliferation of social media, how do you--as a brand--manage all of those various websites, content, and media? Los Angeles-based Fliptu (www.fliptu.com), headed by Jeremy Gocke , thinks it has this figured out, by providing a central place to access a brand's content, across social networks. What is Fliptu?

Social Media 268

Social Media Media Social Network Seed Funding 268

socalTECH

NOVEMBER 17, 2011

But, the piece that we really wanted to set NowLive apart, is it's completely dedicated to professional live streaming content. Sara Bordo: We built our product from scratch, from the multi bitrate player to chat, to the entire experience. Everything on a page on our site is not only about engagement but transactions.

Paramount 187

Paramount Entertainment Hollywood Content 187

socalTECH

AUGUST 17, 2010

Pasadena-based FastSoft , the Caltech spinout which develops web acceleration software, said today that it has released a version of its products aimed at Internet retailers and web properties. FastSoft develops software which optimized the TCP/IP protocol to accelerate page downloads. READ MORE>>.

Web 150

Web Miramar CalTech IP 150

SoCal CTO

AUGUST 4, 2011

What special data, content, APIs, etc. Major Phases / Major Features - What are the major features in the major phases for the product? Do you transact immediately or on delivery of some product or service? Are there specific landing pages? Content Management - do we need to allow easy editing of content in the system?

Develop 396

Develop Development Startup SEO 396

SoCal CTO

AUGUST 4, 2011

What special data, content, APIs, etc. Major Phases / Major Features - What are the major features in the major phases for the product? Do you transact immediately or on delivery of some product or service? Are there specific landing pages? Content Management - do we need to allow easy editing of content in the system?

Develop 384

Develop Development Startup SEO 384